Selling Tips & Tricks
A picture paints a thousand words. Buyers need to see a crane clearly before they enquire — here’s how to photograph yours so it sells.

Why it matters
Great photos sell cranes faster.
We developed this guide to help you present consigned equipment at its best. Follow these simple principles and your crane will stand out to the right buyers — and sell sooner.
Keep it clean
- Ensure the plant item is clean — a basic wash and detail before photos is recommended.
- Remove rubbish, magazines and other paperwork from the shot & inside the cabins.
Unobstructed
- Keep the immediate area around the plant clear and unobstructed.
- Avoid other vehicles, plant, people or distractions — they pull the eye away.
Lighting
- Use natural sunlight; late morning to mid-afternoon is best for bright, clear photos.
- Avoid sunrise, late afternoon, heavily overcast, rainy or undercover light.
- Don’t shoot with the sun behind the plant — it will look too dark.
- Avoid glare off paint or glass; change your angle slightly.
Positioning
- Centre the whole plant item — boom, tyres and body all need to be seen.
- Leave a generous border on all sides for editing.
- Shoot landscape (wide), not portrait, for better online presentation.
- Avoid shooting the interior through glass — it looks cloudy.
Best angles
- Take photos directly in front and behind, in line with the plant.
- Shoot both driver and passenger sides, perpendicular to the plant.
- A diagonal from the front at roughly 45 degrees works well.
- Capture close-ups of the hour meter/odometer and tyre tread (mandatory).
- Photograph all accessories that aren’t attached to the equipment.
Sending us your photos
- Email in a couple of batches — servers often cap attachments around 10MB.
- Alternatively ask us to provide a SharePoint link so you can directly upload any images at full size.
- Or use our consign form to upload directly.
- Cloud links (Dropbox, OneDrive, Google Drive) work — just share the link.
- Prefer a USB stick? Mail it, drop it in, or let us know and we’ll collect it.
Ready to sell?
Consign your crane with us.
Got your photos sorted? Submit your crane for consignment and we’ll handle the rest.
